Purchase any LUMIX S1II camera and DMW-SFU3A Key in the same transaction on shop.panasonic.com by March 28th, 2026. The free DMW-SFU3A Key will be discounted at checkout and delivered automatically with your new S1II. For authorized dealer purchases: register proof of purchase, answer a few questions, and receive a coupon code for DMW-SFU3A Key via email; apply the code at checkout. The coupon must be redeemed by April 30th, 2026. If returning the S1II, the DMW-SFU3A Key must also be returned, otherwise full retail price of the software key will be charged. $400 Trade In savings valid during purchase period also apply at checkout. ARRI is registered trademarks of Arnold & Richter Cine Technik GmbH & Co. Betriebs KG.

LUMIX S9 Full Frame Mirrorless Camera starting at $1,399.99 (was $1,499.99). Discount of $100 applied; additional $200 off shown separately. Valid for limited time.

ARC6 Luxury 6-Blade Men's Electric Shaver discounted from $599.99 to $339.99. Limited time offer.

Panasonic Savings Days: Save up to $300 on select LUMIX cameras including the LUMIX S9 Full Frame Mirrorless Camera. Limited time offer. Discount applied at checkout. Valid while supplies last. Exclusions may apply.